The Pricing & Costs console (/console/whatsapp/pricing) provides complete transparency into WhatsApp per-conversation pricing, multi-tier volume discounts, and an itemized real-time deduction ledger.
1. Interactive Message Cost Estimator
Simulate your organization’s projected monthly costs across different messaging volumes:
- Tier Selectors: Compare standard BASE rates with enterprise volume discounts (TIER 1, TIER 2, and TIER 3★).
- Volume Sliders:
- Marketing Broadcasts: Promotional campaigns, newsletters, and announcements (e.g. 2,500 msg @ Rp 770/msg).
- Utility & Alerts: Transactional receipts, shipment notices, and invoices (e.g. 1,000 msg @ Rp 469/msg).
- Auth & OTP Codes: One-time login pins and 2FA authentication codes (e.g. 500 msg @ Rp 469/msg).
- Live Monthly Calculation: Displays real-time estimated totals and direct links to subscribe or upgrade your plan.
2. Category Rates & Tier Matrix
WhatsApp charges conversation sessions based on intent:
| Category | In-Quota Multiplier | BASE Rate | TIER 1 Rate | TIER 2 Rate | TIER 3 Rate |
|---|---|---|---|---|---|
MARKETING | 2.0 Credits | Rp 770 | Rp 741 | Rp 711 | Rp 682 |
UTILITY | 1.0 Credit | Rp 469 | Rp 451 | Rp 433 | Rp 415 |
AUTHENTICATION | 1.5 Credits | Rp 469 | Rp 451 | Rp 433 | Rp 415 |
SERVICE | 1.0 Credit | Rp 393 | Rp 378 | Rp 363 | Rp 348 |
Quota Deduction vs PAYG Overage:
- In-Quota Allowance: Dispatched messages deduct credit units from your monthly subscription allowance first.
- PAYG Fallback: Once your monthly allowance is exhausted, messages automatically continue dispatching via Pay-As-You-Go deducted from your organization wallet balance.
3. Transaction & Deduction Ledger
Click the "Transaction History" tab to inspect the audit ledger of all quota movements:
Summary Cards:
- Total Deducted Credits: Aggregate quota credits reserved or debited across all dispatches.
- Refunded / Reverted: Quota credits returned due to network timeouts or Meta delivery rejections.
- Net Billed Credits: Confirmed delivered quota charges.
Itemized Audit Table:
Filter by phone number, message category, delivery status, or device to inspect:
- Timestamp with minute-level precision.
- Recipient phone number and sender device identifier.
- Category classification (AUTHENTICATION, UTILITY, MARKETING, SERVICE).
- Status (Confirmed, Pending, Refunded).
- Exact credit deductions (e.g.
-1.5 credits,-1 credits,-2 credits).